It’s really interesting. Go and see it – to book, go here. As I point out in the book, Punchdrunk beat the assembled hucksters of Web 2.0 hands down. The real possibilities opened up by our relentless button-pressing lie not at all in the soup of seeing what other people are up to on Facebook and MySpace, but in the real underground pathways opened up by storytellers like Punchdrunk. It beats sitting at a computer pressing buttons, which is how the web gurus want to soak up all our spare time.